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OKR Design Template

A repeatable framework for setting Objectives and Key Results that drive measurable outcomes across teams.

1

Define Objectives

Qualitative, inspirational goals that articulate where you want to go. Limit to 3–5 per cycle.

2

Set Key Results

Quantitative, measurable outcomes. Each Objective gets 2–5 KRs with clear numeric targets.

3

Score & Reflect

Grade each KR 0.0–1.0 at cycle end. Average 0.7 is ideal — not sandbagging, not moonshot.

Template Structure

O1Objective Title
KR1Metric: ___ → ___ by [date]
KR2Metric: ___ → ___ by [date]
KR3Metric: ___ → ___ by [date]

Pro Tips

  • •KRs must be outcomes, not tasks. “Launch feature” is a task; “Increase activation by 20%” is a KR.
  • •Align team OKRs to company OKRs — every KR should ladder up.
  • •Review weekly. Adjust KRs mid-cycle only if the underlying assumption changed materially.